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HealthMedia® ENGAGE Convenes Wellness & Prevention Leaders & Health Care Innovators

Keynote Speakers include Tom Brokaw, Monica Seles, Dan Jansen and Jim Loehr

SEATTLE, WA, May 3, 2010 – Health Care industry thought leaders, influencers and some of the country’s leading employers and health plans will be featured tomorrow at ENGAGE 2010, the 4th annual HealthMedia® customer conference. HealthMedia, Inc., a Johnson & Johnson company and part of the Wellness & Prevention business, is a pioneer in combining advanced technology and behavioral science to deliver personalized digital health coaching solutions with measurable outcomes.

Participants in this conference will hear customer case studies and success stories that will demonstrate how the use of innovative technology-based solutions can help improve productivity and performance, as well as reduce health care costs across their populations. Speakers will present strategies on driving program participation and demonstrate outcomes they achieved using scalable digital health coaching solutions.

The conference will also offer sessions on emerging industry trends, new technologies, new studies that link health with human performance and productivity, and implications of national health care reform for employers and health plans.

Session highlights will include:

Donald Fischer, MD, Senior Vice President and Chief Medical Officer of Highmark, Inc., will present the unique opportunities for health plans to respond to health care reform legislation, while still providing the best possible care.

Ron Goetzel, PhD, Research Professor and Director at Emory University, Institute for Health and Productivity Studies and Vice President of Consulting and Applied Research, Thomson Reuters, will discuss a recently published study of employee communication preferences for employer-sponsored health and wellness programs.

Michael O’Donnell, PhD, MBA, MPH, Editor-in-Chief and President, American Journal of Health Promotion and Chairman of Health Promotion Advocates, will discuss health promotion provisions that were integrated into health care reform legislation and their impact on the daily operation and funding of workplace health promotion programs.

Thomas Parry, Ph.D., president and CEO of the Integrated Benefits Institute (IBI), will discuss IBI’s newest research with 480 employers and examine what goals employers are trying to achieve, how they are measuring outcomes, and what difference their efforts make to their businesses.

Vic Strecher, PhD, world-renowned visionary in the field of tailored communication and human interaction and founder of HealthMedia, Inc., will discuss how the latest breakthroughs in social media and technology can be applied to health care.

“The ENGAGE conference provides an opportunity to bring together a community of customers, partners, influencers and industry experts to share successful strategies for reducing health care costs and improving productivity and performance,” said Calvin Schmidt, President of Wellness & Prevention, Inc. “Our ability to combine advanced technology with behavioral science to deliver customized, science-based solutions to each organization – as well as to each individual within that organization – sets us apart from the rest of the industry.”

Keynote addresses will be given by Tom Brokaw, legendary television journalist and author; Jim Loehr, founder of the Human Performance® Institute and author of several books; Monica Seles, former number-one ranking tennis player and nine-time grand slam winner; and Dan Jansen, one of the greatest speed skaters of all time and a member of four United States Olympic teams.

For more information about ENGAGE, visit www.healthmedia.com/engage2010/.

About HealthMedia, Inc.
HealthMedia, Inc., a Johnson & Johnson company and part of the Wellness & Prevention business, is a leading innovator in combining advanced technology and behavioral science to effectively deliver digital health coaching interventions via the Web. The company applies its HealthMedia® Fusion™ technology to address the most problematic pain points facing the health industry today: participation, scalability, cost, efficacy, individual ownership, and return on investment. The HealthMedia® suite of interventions provides automated Web-based coaching for wellness, disease management, behavioral health, and medication adherence. HealthMedia® Digital Health Coaching programs deliver proven outcomes, increased compliance, reduced medical utilization, and increased productivity – boosting profitability for health plans, employers, pharmaceutical companies, and behavioral health organizations. Clients include Kaiser Permanente, Daiichi Sankyo, Community First Health Plans, and nine Blue Cross Blue Shield organizations across the United States. HealthMedia® partners include APS Healthcare, LifeSynch, SHPS, and StayWell Custom Communications, LLC. For more information, visit www.healthmedia.com.

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